Last week LivingSocial made a major coup with their record selling Amazon Gift Card deal. The offer, a $20 gift card for $10 at the retail giant’s estore was a big hit with more than 1.3 million deals sold in 24 hours for a total take of over $13 million.
Last August Groupon saw similar success with their Gap deal, offering a $50 gift card for $25. The deal reportedly sold 441,000 coupons generating $11 million in sales.
Clearly LivingSocial takes the lead in this comparison, at least on the surface but from what we hear, these numbers may be deceptive and not a true indication of some final numbers that may be yet to come.
Read more at BusinessInsider